By Jesse Kennedy October 13, 2025
You know that sinking feeling when you realize it’s been three weeks since your last newsletter? You know you should send something, but the thought of logging in, brainstorming topics, and crafting content from scratch feels overwhelming.
That’s exactly why we’ve made some big improvements to AWeber’s Newsletter Assistant. Now you can manage your entire newsletter workflow right from your inbox, no platform logins required.
“This took me from spinning my wheels to building momentum. It would’ve taken me a week to do what the Assistant does in minutes,” says John Chaffee, who uses the Newsletter Assistant for his business.
Automate your weekly newsletter creation
Email marketing is one of the most powerful tools for growing a business, but it’s also time-consuming. Writing engaging content, staying consistent, and coming up with fresh ideas can feel like a full-time job. The AI-generated Newsletter Assistant takes that off your plate by handling the heavy lifting for you.
How It Works:
✅ Learns your voice: The assistant studies your past emails, website, and writing style to generate content that’s authentic to you.
✅ Drafts your newsletter automatically: Whether you need a fresh email or a refined version of an idea, the assistant provides a complete, ready-to-send draft without you having to remember to ask.
✅ You stay in control: Edit as much or as little as you want. If the draft looks good, you can schedule or send it immediately.
This means saving valuable hours every week without sacrificing the personal touch that makes email marketing so effective.
Creating Your Newsletter, Simplified From Start to Finish
The Newsletter Assistant gives you more control and flexibility at every stage—from planning your content to hitting send.
Lightning-Fast Setup
Just add your website URL, and the Assistant automatically generates your welcome message and learns your brand voice.
“It was very easy to use…it created the newsletter very quickly,” notes Edison Guzman from How to Attract Customers.
Create and Edit Drafts Directly From Your Email
You do not need to log into your AWeber account to work on your newsletters. Simply send an email to create a draft, and reply to the Newsletter Assistant’s emails to request edits. Think of it like texting a colleague for help rather than scheduling a formal meeting.
Content Calendar for Better Planning
Stop the last-minute scramble. The new content calendar lets you plan 4-8 weeks ahead, so you always know what’s coming next. Schedule topics in advance and let the Assistant handle the heavy lifting.
Topics of Interest Settings
Not every suggestion hits the mark. With Topics of Interest, you can guide what the Assistant suggests based on what matters to your business. Teaching yoga? Focus on wellness and mindfulness. Running an e-commerce store? Emphasize product launches and seasonal promotions.
“The Newsletter Assistant went to my website and learned the way I wrote,” explains Jean Tracy from KidsDiscuss.com. “When I saw how it wrote my next newsletter, I was amazed. It did sound like me but better.”
Toggle Automatic Drafts On or Off
Some weeks you need help; other weeks you’ve got it covered. Now you can turn automatic weekly draft creation on or off based on your current workload.
Real Results Across Industries
Don’t just take our word for it. Users across different industries are seeing dramatic improvements:
For Authors and Publishers:
“Working with the AI Assistant in AWeber has been a game-changer. I am now able to get my newsletters written in a fraction of the time. It has bolstered my creativity and output!”— Jamie Collins, Author
For Coaches and Consultants:
“As an agile coach and growth marketer, I’m always looking for tools that save me time and help me optimize my communication. The ability to customize the tone and style to suit my brand has been key! It helped me create engaging drafts in a fraction of the time I normally spend.”— Walter De Santis, Business Services
For Tech and Online Businesses:
“I LOVED the new newsletter assistant! With virtually no guidance, I was able to ‘pop’ out a newsletter for my list in no time at all. Very little editing too!”— Thomas Sherwood, Technology/Internet
For Retail and E-commerce:
“I LOVE how you are helping your subscribers by staying up to date on how AI can help us. THANK YOU and KEEP UP the GOOD WORK!”— Susan Broadwater, Wicked Lix
For Music and Creative Professionals:
“AWeber’s Newsletter Assistant streamlined my workflow and saved me valuable time. It generated an excellent draft that I could easily edit and refine until it felt completely my own. With the Assistant, I had a polished draft ready to go in a fraction of the time—cutting my drafting process by about 75%.”— Victor Lawrence, Cello Instructor
Getting Started
The Newsletter Assistant is available on all AWeber plans. To get started:
- Navigate to the Newsletter Assistant in your AWeber account
- Enter your website URL (if you haven’t already)
- Set up your Topics of Interest to guide content suggestions
- Add topics to your content calendar for upcoming newsletters
- Check your email for your first draft
Once you’re set up, you can learn more about interacting with the Newsletter Assistant to get the most out of the email-based workflow.
If you’re not using AWeber yet, start your free trial and see how the Newsletter Assistant can help you stay connected with your audience.
The best newsletter is the one that actually gets sent. Let AWeber’s Newsletter Assistant handle the heavy lifting so you can focus on running your business.
